Introducing
A modern ode to the art of fragrance.
Born at the intersection of intention and instinct, ST. ROSE is shaped by the poetry of nature, the intimacy of ritual, and the quiet power of timeless design. Our scents are compositions of contrast—raw yet refined, grounded and transportive—crafted for those who move through the world with both conscience and style.
Founded in 2019, ST. ROSE is built on principles of radical transparency and responsible sourcing. Each fragrance is overdosed in concentration and distilled with purpose—an invitation to connect more deeply with self, story, and the natural world.
An olfactory tapestry ...
woven with nature’s poetry, memory, and soul.
At ST. ROSE, we craft fine fragrances for skin and space—each creation a celebration of nature’s elemental beauty and the emotional resonance of scent.
Inspired by nature and guided by artisanal savior-faire, our master perfumers blend sustainably sourced botanicals into compositions that are expressive, modern, and deeply personal.
Each ST. ROSE perfume is a tactile expression of nature’s poetry, modern artistry, and personal ritual.
Rooted in a reverence for the natural world, our fragrances are composed at overdosed concentrations to ensure boldness, longevity, and soul. Each scent is designed to move you—toward memory, toward emotion, toward the version of yourself you wish to step into.
Our collection invites a kind of olfactory layering—one that blends intention with instinct. A personal scent wardrobe for skin and space, meant to evolve with you.
Let this be your invitation to explore deeper: to wear your fragrance like a second skin, to create rituals that restore, and to build a scent story that is uniquely yours.
Ingredients
Sustainablity
Community
Behind the brand
Raised in the untamed landscapes of rural Australia, Belinda Smith’s earliest memories are entwined in scent — sun-warmed earth, wildflowers on the breeze, eucalyptus in the air. When her family moved to the United States, fragrance became a bridge between continents — a way to carry the essence of home across oceans.
Years later, seeking a synthesis of luxury, sustainability, and transparency in the world of fine fragrance, she created what she couldn’t find: a collection that honors the purity of nature without sacrificing artistry or performance.
A mother of two, Belinda’s vision is rooted in reverence — for people, planet, and the poetry of scent. Her work draws inspiration from music, travel, and art — from Rimbaud to Patti Smith, Rothko to Bourgeois.
“Fragrance has always felt like alchemy to me — a beautiful, transformative force. We begin with the finest raw materials in the world: provocative, sensorial, unforgettable.”
— Belinda Smith
