Guided by intention and instinct, ST. ROSE creates fine fragrances informed by the poetry of nature, the intimacy of ritual, and the quiet power of timeless design.

Each scent is a study in contrast. Raw yet refined, grounded yet transportive. Composed with exquisite botanical materials and overdosed for presence and longevity.

The ST. ROSE universe is an invitation: to connect more deeply with memory, emotion, and self.

Founded in 2019 by creative director Belinda Smith. Smith was raised in the untamed landscapes of rural Australia where her earliest memories are inseparable from scent — sun-warmed earth, wildflowers, eucalyptus carried on the air.

Later fragrance became a way to carry home across oceans, and then, a means to create what she couldn’t find - perfumes that honor nature without sacrificing artistry or performance.